Turn Market Data Into Your Competitive Edge
Discover how to build skills and confidence for evaluating livestock and other assets in today’s market conditions.
We’ll Cover:

Enterprise Mindset
Gain tools to evaluate each of your livestock enterprises to better capture opportunities.

Cost of Gain
Learn a simple per-head method to calculate cost of gain to make informed selling or retention decisions.

Market Dynamics and Opportunities
Understand and apply market analysis to identify high-value opportunities or threats.

Risk Mitigation
Identify and implement tools to evaluate enterprise viability and determine risk mitigation strategies to safeguard your operation.

Why MarketSMART Ranching?
Whether you’re managing a large-scale operation or running a small ranch, it’s essential to understand the value of your assets in today’s market conditions. This course gives you the tools to evaluate the true worth of your livestock, calculate your cost-to-keep and time your buying and selling decisions strategically.
With these powerful insights and practical tools, you can take the guesswork out of your business strategy. No more unexpected red ink on your ledger – you’re in control of your profitability.
Simplify the Economics of Ranching
Remove speculation from profitable decision making. Discover practical strategies and tools to take control of your profitability. Evaluate your current and future enterprises against market data and leverage your resources to work for your bottom line. This course helps you break down complex market information into actionable steps, so you can focus on what you do best — running your ranch.


Make Market-Driven Decisions with Confidence
In the 2-day MarketSMART Ranching course, our trusted advisors deliver actionable tools and strategies that enhance operational efficiency, manage risks and maximize profitability through market-driven analysis.
What Else is Included?
When you’re ready to bring your ranch plans to life, our community of fellow regenerative ranchers and our trusted advisors are here to offer support and coaching services every step of the way. You’ll have access to these exclusive benefits — at no additional cost:

Noble Consultation
Whether you have questions about what you learn in class or need advice before taking the next step, this 1-hour, one-on-one session is designed to address your specific challenges and goals.

Rancher to Rancher
Rancher to Rancher is a monthly virtual get-together designed for you to connect, share knowledge and discuss topics that truly matter to your operation.

Exclusive Tools and Resources
Learn how combining smart business skills with real-world ranching strategies can make you more profitable. Additionally, gain access to Noble Learning Center, a comprehensive platform where you can connect with fellow ranchers, access exclusive course materials and explore valuable resources to enhance your learning journey.
What to Expect:

Hands-on in the Classroom
Engage in practical, hands-on activities that bring classroom instruction to life.

Experienced Facilitators
Our facilitators, with decades of real ranching experience, will guide you through every step.

Interactive Discussion
Ask questions and get answers while learning and implementing the skills being taught.

Tools to Get Started
You’ll have everything you need to immediately begin making changes on your ranch.