Joe and Jeannie Dobson return to their roots to enjoy the family land after years of city life.
Dave Wingo turns a hobby into an integral part of his farming and ranching operations.
Chuck Coffey uses prescribed fire to boost the land’s health and ability to support beef cattle.
Brent and Sheri Kuehny begin building a cow herd in order to better achieve their goals.
Yates Adcock seeks to continually improve the land so it will provide for generations to come.
Noble Research Institute builds relationships with these farmers and ranchers and helps them reach their goals so they can pass on a legacy of healthy land for generations to come.
The story of beef is complex. It begins with a calf born on a ranch and continues two years. Dozens of people are involved from start to finish before the story ends at dinner. Though each person depends on the others, rarely does one see the full story. Together, they seek improved sustainability. First, they must connect.